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You've Gotta Have a Gimmick

Students reflect on the advertising strategies that companies use to reach them.

Author  : HabiloMédias

Subject  : Advertising

Type  : Creation; Discussion; Reflection

Grade  : Elementary Cycle 3; Secondary Cycle 1

Length  : 2 hours

“He Shoots, He Scores”: Alcohol Advertising and Sports

Students learn more about the tactics that alcohol companies use to boost the sale of their products and influence consumers, particularly young people, through sports.

Author  : HabiloMédias

Subject  : Advertising

Type  : Arts and Crafts; Discussion; Writing; Survey

Grade  : Elementary Cycle 2; Elementary Cycle 3

Length  : 3 days

Kids, Alcohol and Advertising: Messages About Drinking

The class reflects on messages about alcohol and the impressions these messages give students.

Author  : HabiloMédias

Subject  : Advertising

Type  : Analysis; Association; Discussion

Grade  : Elementary Cycle 3; Secondary Cycle 1

Length  : 45 minutes

Kids, Alcohol and Advertising: Young Drinkers

Students learn to recognize how they are affected by advertising, even if the product does not concern them directly.

Author  : HabiloMédias

Subject  : Advertising

Type  : Discussion; Taking a position; Quiz; Reflection

Grade  : Elementary Cycle 3; Secondary Cycle 1

Length  : 75 minutes

iPub Teaching Scenario (In French only)

This activity involves analyzing a series of ads to help students become more aware of advertising strategies.

Author  : Réseau pédagogique neufchatelois

Subject  : Advertising

Type  : Discussion; Observation

Grade  : Elementary Cycle 3; Secondary Cycle 1

Length  : 75 minutes