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iPub Teaching Scenario (In French only)

This activity involves analyzing a series of ads to help students become more aware of advertising strategies.

Author : Réseau pédagogique neufchatelois

Subject : Advertising

Type : Discussion, Observation

Grade : Elementary Cycle 3; Secondary Cycle 1

Length : 75 minutes

Buy Nothing Day

Students learn to differentiate needs from wants and create a special show or performance.

Author : HabiloMédias

Subject : Responsible Consumption, Advertising

Type : Creation, Discussion, Reflection

Grade : Secondary Cycle 1; Secondary Cycle 2

Length : Variable

Time to Ad Up!

Students learn about advertising strategies by creating a commercial ad.

Author : Office de la protection du consommateur

Subject : Advertising

Type : Creation, Arts and Crafts, Discussion

Grade : Elementary Cycle 3

Length : 1 hour to 2 hours

The Anatomy of Cool

This activity prompts students to become aware of the role that media play in determining what objects or people are considered “cool.”

Author : HabiloMédias

Subject : Advertising

Type : Arts and Crafts, Discussion, Quiz, Brainstorming, Teamwork

Grade : Elementary Cycle 2; Elementary Cycle 3

Length : 2 to 3 hours

Information at Your Service

Students learn to distinguish the difference between information and advertising on product packaging and to understand its usefulness.

Author : Office de la protection du consommateur

Subject : Advertising

Type : Association, Discussion

Grade : Elementary Cycle 3

Length : 45 minutes