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Behind the Image
Students decode messages conveyed by ads and assess whether these offers meet needs or wants.
Author : Établissement vert Brundtland (adaptation of “D’un commerce agréable… et équitable”)
Subject : Responsible Consumption; Advertising
Type : Analysis; Creation; Discussion; Reading; Presentation; Research; Teamwork
Grade : Elementary Cycle 3
Length : 3 to 5 hours

Me, an Advertising Designer?
After the class is broken down into teams, students create their own advertisements.
Author : Office de la protection du consommateur
Subject : Advertising
Type : Creation
Grade : Elementary Cycle 3
Length : 120 to 180 minutes