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Behind the Image

Students decode messages conveyed by ads and assess whether these offers meet needs or wants.

Author : Établissement vert Brundtland (adaptation of “D’un commerce agréable… et équitable”)

Subject : Responsible Consumption, Advertising

Type : Analysis, Creation, Discussion, Reading, Presentation, Research, Teamwork

Grade : Elementary Cycle 3

Length : 3 to 5 hours

Me, an Advertising Designer?

After the class is broken down into teams, students create their own advertisements.

Author : Office de la protection du consommateur

Subject : Advertising

Type : Creation

Grade : Elementary Cycle 3

Length : 120 to 180 minutes