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You've Gotta Have a Gimmick

Students reflect on the advertising strategies that companies use to reach them.

Author : HabiloMédias

Subject : Advertising

Type : Discussion, Creation, Reflection

Grade : Elementary Cycle 3; Secondary Cycle 1

Length : 2 hours

“He Shoots, He Scores”: Alcohol Advertising and Sports

Students learn more about the tactics that alcohol companies use to boost the sale of their products and influence consumers, particularly young people, through sports.

Author : HabiloMédias

Subject : Advertising

Type : Discussion, Arts and Crafts, Survey, Writing

Grade : Elementary Cycle 2; Elementary Cycle 3

Length : 3 days

Alcohol Myths

Students take a closer look at ads that encourage and glorify alcohol consumption. This exploration is a chance to discover the steps of alcohol poisoning or intoxication.

Author : HabiloMédias

Subject : Advertising

Type : Discussion, Teamwork, Creation, Quiz, Presentation

Grade : Secondary Cycle 1

Length : Variable

Agence de publicité (In French only)

Students are invited to create a short ad designed to raise the awareness of snowmobilers concerning snowmobiling dangers and to encourage them to drive safely.

Author : Radio-Canada

Subject : Advertising

Type : Discussion, Creation

Grade : Elementary Cycle 3

Length : 3 hours

Kids, Alcohol and Advertising: Messages About Drinking

The class reflects on messages about alcohol and the impressions these messages give students.

Author : HabiloMédias

Subject : Advertising

Type : Analysis, Association, Discussion

Grade : Elementary Cycle 3; Secondary Cycle 1

Length : 45 minutes